Sales and Marketing Software

Increase your online course bookings, grow your profits

Sales and Marketing Software for Training Businesses

Make your delegates an offer they can't refuse

Identify your opportunities

Our software for training companies helps you to manage your sales pipeline; produce forecasts and detailed business reports, and track all delegate communications. Target new and existing delegate opportunities the smart way, utilise eCampaigns and boost your course bookings online.

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Training manager increasing course bookings

Course marketing campaigns that get noticed

Create measurable, personalised cross-platform marketing campaigns that puts your brand in front of your audience. Course availability automatically updates on your website, making you a top choice in search engine results and enabling customers to easily book and pay for the training they want.

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Use multi-platform marketing and SEO to deliver even more bookings for training

Knowledge is power

Place all the data you need at your fingertips, to truly understand your delegates and how to successfully market your courses to them. Monitor shopping basket activity and trends to measure completed purchases, while enquiry forms and Google Analytics put performance power in your hands.

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Example of integrated course sales and marketing data used to grow training business

Increase your course bookings…

Effectively target your customers with eCampaigns using previous course data

Integrate online course booking and payment capabilities with your website

Use automated communication flows to keep your leads and enquiries hot until they make a booking

GDPR friendly features for sales and marketing compliance

Google Analytics integration, for maximum performance measurability

Abandoned shopping basket tracking allows for perfectly timed marketing messages

Use data to offer customers a fine-tuned personal experience

Manage your newsletters, mail-outs and subscribers at every step

Integrated analytics means effective measuring of your eCampaign performance

Handle promotions that drive sales and increase loyalty

Real-time dashboard information and updates to identify right-now sales opportunities

Easily produce forecasts and reports that showcase brand leadership

Nurture every possible lead with Workflows and targeted messages

Capture the data that matters - from incoming enquiries to the best opportunities

Ensure your forecasting is accurate with customisable sales stages in your CRM

Increase your course bookings…

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