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accessplanit blog

Providing the tools you need to get the very best out of your training business

Reputation, Referrals and Remarketing: How Training Companies Can Ensure Repeat Bookings

How do you drum up business? How does your company stand out from the crowd? If you’re anything like the training organisations we surveyed for our Training Industry Benchmark Report 2018, then you probably feel that the most effective marketing methods are… Reputation and referrals.

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9 Tips Training Professionals Need to Know About Social Media Marketing

In our recent Training Industry Benchmark Report, we revealed that the biggest challenge facing training professionals is successfully marketing courses in an increasingly competitive industry. Little wonder, when you consider that reputation and referrals are still thought of as the most effective ways to market courses, while digital marketing tools like Google Ads and SEO are woefully under-appreciated.

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