Did You Make This Mistake with Your Business Case?
When you’re seeking internal buy-in from your company’s executives for a specific piece of software, one of the first things you’re going to have to do present a business case. And whether you’re a veteran business case writer or still a rookie, developing a well-researched, fully-fledged business case is a mammoth undertaking.
Read moreHow Does Training Automation Benefit Your IT Team?
Think of any business critical purchase or organisational change and there will be many different participants involved who all hold very different priorities. The same applies for the adoption of a training management system or LMS and on a large scale as it affects and provides benefits for so many different parts of an organisation. This post explore the benefits and concerns of software from an IT perspective.
Read more3 Ways to Improve Your Marketing Communications
You have a message that’s vital for your training company. How do you get it across in the most effective manner? I recently wrote a piece for TrainingZone – a website I highly recommend for the latest news and views in the training industry – that discussed an oft-overlooked factor of good communication: Being yourself.
Read moreTraining Companies: Is It Time To Automate Your Marketing?
How do you market your training company? Probably you have a Google Ads campaign running, you promote your services on social media (complete with a hashtag no-one’s searching for), and you fire off a thousand emails a day and cross your fingers someone replies. And that all consumes a lot of time.No surprise, then, that some training companies are beginning to turn to automated marketing methods.
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